Telecinco is restructuring its lineup to boost ratings, and one of its main bets is the return of the program. Married at first sight, which returns seven years after its last broadcast on Antena 3. The Mediaset network has collaborated with Bulldog TV, the producer of other successful programs, to carry out this format, which already has its online casting open. The program, which invites singles to marry strangers, will be guided by a team of experts who will select the couples based on criteria of personal and emotional affinity.
Unlike First Dates, where couples meet at an earlier appointment, in Married at first sight The contestants see each other for the first time at the altar, which promises to put their compatibility to the test in a real-life cohabitation. This format has achieved great international success, with versions in more than 30 countries and a notable track record in Spain, where it reached significant audience figures during its four seasons on Antena 3. However, the fourth edition in 2018 showed a decline in the ratings, which led the network not to renew it. With its return, Telecinco hopes to regain the public's interest in this controversial and attractive format.
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